The problem this fixes
Boosted posts and set-and-forget campaigns burn budget without telling you what worked. We run paid as part of the same system as your search and social presence, so ads land on pages built to convert and every lead traces back to its source.
What's included
- Campaign strategy and audience research
- Ad creative and copy
- Landing pages built to convert ad clicks
- Conversion tracking wired to calls and forms
- Ongoing testing and budget management
- Reporting on cost per lead, not impressions
How it fits the DAX Method
Every DAXSOCIAL engagement runs on the same system: Design, Analyze, Execute.
We design how you should be positioned, analyze how your customers search and
what competitors do, then execute the work above and measure it against calls,
leads, and booked work. Paid Advertising isn't a standalone task. It's one part
of a connected growth system.
Common questions
How much should a local business spend on ads? +
Enough to gather real data, and no more than your follow-up supports. We size budgets to your market and job value, then measure cost per lead so spend follows what works instead of habit.
Google Ads or Facebook Ads — which works better for local businesses? +
They do different jobs. Google captures people searching for the service right now. Meta builds awareness and re-engages people who found you earlier. The right mix depends on how your customers buy, which is what we work out before a dollar is spent.
Why didn't boosting posts work for me? +
Boosting pays for reach, not customers. Without targeting, landing pages, and conversion tracking, the budget buys impressions with no way to know what came back. We run paid as full campaigns wired to calls and forms.
